In South Africa, a young democracy that has been dubbed ‘The Rainbow Nation’, April is Freedom month and 2014 marks the 20th anniversary of this democracy. In celebration of this, Coca-Cola are literally creating rainbows. Using sunlight, water, some fancy science and a little bit of magic, rainbows popped up all over the Johannesburg CBD and enchanted the citizens of South Africa’s busiest city.
With the use of non-pottable water, the Joburg skyline was made as colourful as it’s array of citizens from different backgrounds. Creating a little moment of happiness. #RainbowNation
A man walks the streets of London shouting #FuckThePoor.
Social experiment from poverty charity, The Pilion Trust, to see whether we really do care about those less fortunate.
Unlimited hours. No breaks. The most important job is also the world’s toughest job.
He was born with only one leg, Nico Calabria didn’t let his disability keep him from any sport he was passionate about. Encouraged by many and driven by internal strength, he eagerly participated and excelled in a variety of childhood athletics. Nico continues to astound teammates, competitors, and fans with his talent today, and is living proof that there’s power in every game. Overcoming this challenge through hard work and unwavering commitment, Nico exemplifies Powerade’s mantra to Power Through and shows a tough determination that lets him rise up and push past his challenges.
Billboards are boring. They never help anyone…unless you’re this amazing company preparing strangers for warmer weather! So L&P is helping people hold on to the sunshine feeling with poster towels to steal and free sandals to pull off ads.
Terry Crews and Old Spice never disappoint.
Gonna go buy the OLD SPICE SHAVER today.
For Valentine’s Day, we created “The Invisible Vending Machine”, and made it visible only to couples.
A spoof of epic proportions.
Coca-Cola wanted to say thank you to those who make the world a little happier. So we created The Wearable Movie – an interactive film that you not only watch but actually star in.