Fiat | You Either See The Letter Or The…

One of the best texting and driving campaigns.

Advertising Agency: Leo Burnett Tailor Made, Sao Paulo, Brazil

Chief Creative Officer: Marcelo Reis

Executive Creative Director: Guilherme Jahara

Copywriters: Marcelo Henriques, Paulo Henrique Gomes

Art Director / Illustrator: Tiago Valadão

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